Based in regional Victoria, Ultra Vision has been designing and manufacturing premium 4×4 driving lights since the early 2000s.
Challenge
As a family-owned and operated business, Ultra Vision is proudly Australian-made, priding itself on innovation and offering the best lighting outputs for the most extreme environments.
Scooter began working with Ultra Vision in 2022 as their primary marketing resource, as they faced the challenge of finding marketing specialist resources within Swan Hill.
Solution
Scooter manages Ultra Vision’s entire marketing function, which includes developing annual strategic marketing plans, budget management, ideation, promotions, events, product development, digital advertising, content creation, and management.
Ultra Vision and Scooter have built a long-lasting relationship, creating an integrated marketing team focused on business and sales goals. Together, they have:
- Strengthened brand awareness
- Established business to business and direct to consumer communications strategies
- Sourced, serviced, and leveraged key influencers for awareness, credibility, and content development
- Led new product marketing and expanding in to new international markets
- Most importantly, we have played a significant role in helping Ultra Vision double their business. They have collaborated with all departments and stakeholders within the organisation
