Summertime Pools. Moments magazine

Selling byconnectingon a deeper level

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Background

There’s nothing quite as precious as time with family. Award-winning pool designers, Summertime Pools pride themselves on helping bring families together. They turned to us to help build that desire for unforgettable memories.

The challenge

While Summertime Pools has a display centre, they rely on their sales people visiting prospective pool owners. What they were lacking was a premium brochure that reflected their brand and philosophy.

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Solution

We could’ve just created a flyer. But we knew we needed to arm the salespeople with more than pool dimensions. We needed to go deeper, inspiring a longing for the memories to come.

Introducing Moments, a design forward lifestyle magazine, crafted down to the finest detail. Every detail was carefully considered, with a rigorous grid system inspired by premium publications.

Our obsession for quality saw us down at printing press ensuring a magazine that went above and beyond any shallow sales material.

The Scooter Difference

We created advertising that didn’t feel like advertising. We evoked a feeling people could buy into. With the greatest care and craft, we launched a magazine that would work hard for the Summertime sales team for years to come.

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