A sweet slice of nostalgia returns as Dulux revives its much-loved Jelly Bean campaign.
Developed in collaboration with Scooter, the refreshed edition blends the original “paint and jelly beans” giveaway with an interactive digital competition, inviting Australians to guess how many beans fill a virtual can for a chance to win $10,000. Designed to reignite fond memories while engaging a new generation of DIYers, the campaign celebrates Dulux’s playful side and its deep connection to colour in Australian homes.